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June 28, 2024

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Artificial Intelligence and Personalized Medicine: Capitalize on new opportunities to outpace the competition

Are you a leader or a follower? Deploy AI (or get left behind) in the next 12 to 24 months.

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Key takeaways
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  • Healthcare providers, employers, and businesses in the health and wellness space all face increasing demands for more personalized, data-driven products, services and experiences. 
  • AI's data processing capabilities can unlock transformative benefits, such as increased personalization, accuracy, predictive abilities, research scope and cost savings.
  • Businesses looking to take the lead will need to navigate the concerns about security, bias and errors that lie ahead.

Demand for personalized medicine is growing, fuelled by greater access to personal health data than ever before, thanks to the introduction of new smart devices and wearable technology. This shift in expectations is not just affecting healthcare practitioners and patients — it is revolutionizing how we approach well-being, from the corporate benefits packages required to secure top talent to the wellness products consumers will choose to guide their health journeys. As a result, leaders are left wondering: (1) How can we capture the data we need to remain competitive? (2) How can we harness it into actionable insights that help our communities thrive?

The answers lie in AI. Download our free guide to find out how the latest developments can set your business apart in the near-term and future with scalable personalization.

References/Sources

Mairi Sutherland

Mairi is a content strategist with a passion for imaware’s partner and patient outcomes, translating digital health trends for your business.

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